The upcoming film ‘Game Changer‘, featuring the stellar combination of star director Shankar and mega power star Ram Charan, is set to release as a Sankranthi gift. Bollywood beauty Kiara Advani stars opposite Charan. As part of the movie promotions, two songs have recently been released to a great response. The makers are now gearing up to release a third song, which is currently causing quite a stir due to its extravagant budget. Let’s take a look at the details.
Rs. 20 Crores for a Single Song!
The first two songs from ‘Game Changer’, ‘Jaragandi Jaragandi’ and ‘Ra Macha Macha’, have received a positive reception. Particularly, ‘Ra Macha Macha’ has garnered millions of views on YouTube and is trending nationwide. The makers are now preparing to launch the third single by the end of October or the first week of November. While the first two songs were energetic, the third single is set to be a melody. According to the latest buzz, the budget for this third song is over Rs. 20 crores, though this has yet to be confirmed by the makers.
The Budget of Three Hit Films!
Recent Telugu releases ‘Aay‘, ‘Committee Kurrollu‘, and ‘Mathu Vadalara 2‘ have been successful and well-received by audiences. These films were made on modest budgets and have achieved good box office returns. The combined budget of these three films is estimated at around Rs. 20 crores. Rumors that a single song from ‘Game Changer’ cost Rs. 20 crores are sparking debate. Reports suggest that the second single ‘Ra Macha Macha’ also had a budget of Rs. 6-10 crores, with hundreds of dancers performing in various costumes. The hefty spending on songs alone is drawing criticism.
Does Shankar Need to Change His Approach?
Tamil star director Shankar is known for the spectacular songs in his films, which have been a hallmark of movies like ‘Bharateeyudu‘, ‘Jeans‘, ‘Oke Okkadu’, ‘Aparichitudu‘, ‘Shivaji‘, ‘Robo‘, ‘Snehithudu‘, and ‘Robo 2.0‘. Shankar tries to provide a new experience to the audience by shooting songs in beautiful international locations. However, after a series of flops, there’s growing concern among producers about Shankar’s recent track record. The film community suggests that if Shankar doesn’t adjust his approach, producers may be reluctant to work with him due to the high financial risks.
Record Price for OTT Rights!
The OTT rights for ‘Game Changer’ have reportedly been sold for a record price. Amazon Prime has acquired the streaming rights for Rs. 110 crores for the South Indian languages alone. The makers are also in talks to sell the Hindi digital rights to another streaming service. It is estimated that the total earnings from OTT could reach Rs. 150 crores. Even though ‘Game Changer’ is still two months away from release, selling the OTT rights for such a high amount is unprecedented in the industry.
Thandel vs Game Changer
‘Game Changer’ is officially set to release on January 10 as a Sankranthi gift. On the other hand, Naga Chaitanya’s ‘Thandel‘ is also being prepped for a Sankranthi release. The industry buzz is keen on the clash between the heirs of Chiranjeevi and Nagarjuna, who have faced off several times before. After the global success of ‘RRR‘, Ram Charan is looking to solidify his stature with ‘Game Changer’. Meanwhile, Chaitanya is determined to hit a success with ‘Thandel’ after the mixed responses to his recent projects. The battle between Charan and Chaitanya will be one to watch.
